Brand Extensions
STRATEGIC LICENSING PLANNING
A thorough analysis of your business is conducted. A roadmap is created, identifying categories, licensees and retailers to be targeted.
SALES & PROSPECTING
Using powerful presentation tools, we pitch with passion. Tapping into our deep networks we secure best in class licensees.
CONTRACT NEGOTIATION
We negotiate and review contracts for you. An in-depth knowledge of licensing agreements ensures you receive the most favorable terms.
BRAND MANAGEMENT
Managing every step of the process we oversee product approvals and track retail performance and consumer engagement.
MARKETING
& RETAIL
We cross-collaborate with clients and partners to create synergistic marketing opportunities. We regularly present new programs to retail buyers.
FINANCE
Continued monitoring to ensure compliance with royalty reporting and collection. Customized financial analysis and reports are provided.
License Acquisition
WE FIND THE BEST
PROPERTIES
We deep dive into your business to understand your strategy. Consumer segments, the competition and potential brands are analyzed. We connect the dots for you.
WE AVOID PITFALLS
We negotiate the best possible deal terms for you. We support you along the entire product
development and sales process.
THE BEST
MIX
We build your licensed portfolio to ensure economies of scale both regionally and globally.
Long-term.
We are Brand Licensing Experts
LICENSING
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For Brand Owners -
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BRAND EXTENSIONS
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For Manufacturers -
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LICENSE ACQUISITION
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CONSULTING
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RESEARCH
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PROMOTIONS/EVENTS
Services
We can help you
Grow Your Business by delivering:
New Revenue Streams
Increased consumer engagement
A stronger retail presence
Consulting Services
MARKET
RESEARCH
Our team of research specialists takes a deep dive into your brand, the competition and consumer behavior. Multiple sources including AI are employed.
PROMOTIONS & EVENTS
We craft memorable experiences, events and promotions to meet your business goals. Our unique approach results in dramatic lifts in retail activation and consumer impressions.